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Martin Møller

Global Director, Digital Engagement Strategy, Engagement Analytics & CX, Novo Nordisk

Martin is a seasoned digital customer-focused leader with a track record of leading high performance teams to driving impactful change and transformation across large organizations.

He is has extensive experience within digital transformation, enabling omnichannel engagement and CX – always liked to commercial outcomes.

Solution-oriented, focused on continuous improvement through small and large improvements, innovations and new ways of working.

He’s a strategic founded and able to build visions, but he is also deeply linked to operations and thereby ensure that the direction that set, is possible to execute – and benefits receiving teams.

During his career Martin has held senior positions in global companies such as Pfizer, Novo Nordisk and VELUX.

Martin Møller

Global Director Digital Engagement Strategy, Engagement Analytics & CX

Novo Nordisk

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13.20 - 14.00 PM

Thursday 23 May

Omnichannel Engagement Track: The HCP Portal as the Center of the Experience

Learn how Novo Nordisk aligned the organization strategically around HCP Portal, how they evolve their HCP Portal and positions it at the center of the experience for HCP Engagement.

The presentation will also touch upon how global brands deliver content and experiences for affiliates for localization and activation.

How data capture plays a role and guides both Global Brands on what content that works, what to create next, as well as guide affiliates to deliver a more personalized experience for HCPs.

 

Martin Møller

Global Director, Digital Engagement Strategy, Engagement Analytics & CX

Novo Nordisk

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