3rd

PHARMA
OMNICHANNEL
HCP EngagementCONFERENCE

12-13 May 2025
REGISTER NOW
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ABOUT THIS EVENT

Omnichannel Excellence: Redefining HCP Engagement Strategies

Join us at the Pharma Omnichannel HCP Engagement Conference in Barcelona on May 12 & 13, hosted by UBIQ Events. This premier event brings together director-level executives from leading pharmaceutical companies to share their expertise and real-world case studies on optimizing omnichannel strategies for healthcare professional (HCP) engagement. The conference will delve into the latest trends, strategies, and challenges in the industry, focusing on key areas such as Artificial Intelligence in Omnichannel Marketing, Strategic Omnichannel Implementation, Emerging Technologies and Trends, and Ethical, Regulatory, and Performance considerations. Together, we'll explore how innovative technologies and strategic approaches are reshaping the pharmaceutical landscape and driving meaningful engagement with HCPs across multiple channels.

Where

Barcelona
Hotel Catalonia Eixample 1864 ****
Carrer de Roger de Llúria, 60, L'Eixample
Book With Discount HERE!!!

When

Monday to TuesdayMay 12 to 13, 2025

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Speaker at the conference stage
Aerial view of Barcelona

Industry Leaders

The Speakers

May 2025 will bring a lineup of industry leaders who are at the forefront of omnichannel HCP engagement. Discover the insights and experiences these leaders bring as they share their visions on the future of healthcare communication, the impact of emerging technologies, and strategies for effective omnichannel implementation.

Alexandros Athanasiou, Head of Marketing Excellence - Japan Oncology Business Unit at Takeda
Alexandros Athanasiou

Head of Marketing Excellence - Japan Oncology Business Unit

Logo Takeda
Sebastian Cudny, Marketing & Medical Director at Fresenius Kabi
Sebastian  Cudny

Marketing  & Medical Director

Logo Takeda
Olivera Dimitrovska, Customer Engagement Director at Novo Nordisk
Olivera  Dimitrovska

Customer Engagement Director

Logo Novo Nordisk
Daniel Arroyo, Ex-Senior Director Global Commercial Operations at AstraZeneca
Daniel Arroyo

Ex-Senior Director Global Commercial Operations

AstraZeneca Logo
Ryan Twiname, Head of Global Digital Engagement Strategy at Leo Pharma
Ryan Twiname

Head of Global Digital Engagement Strategy

Leo Pharma Logo
Anastasia Roshchina, Head Of Marketing at Haleon
Ryan Twiname

Head of Marketing

Leo Pharma Logo
Denise Dewar, Ex - Executive Director Customer Engagement & Channels at Novartis
Denise  Dewar

Ex - Executive Director Customer Engagement & Channels

Leo Novartis
Vincenzo Saccà, Customer & Sales Excellence Ass. Director	at Shionogi
Vincenzo  Saccà

Customer & Sales Excellence Ass. Director

Logo Shionogi
Jag Singh, Global Omnichannel Lead Rare Diseases at CSL Vifor
Jag Singh

Global Omnichannel Lead Rare Diseases

CSL Vifor Logo
Daphne Benichou, Head of Omnichannel, GTMc  Key Markets (SPC, GenMed, Vaccines) at Sanofi
Daphne Benichou

Head of Omnichannel

Sanofi Logo
Florent Hassen, Global Product Owner - Omnichannel Advanced Analytics at Roche
Florent  Hassen

Global Product Owner - Omnichannel Advanced Analytics

Roche Logo
Carla Bellver, Pharma SME at SDG Group
Carla Bellver Bueno

Pharma SME | Analytics & Business Insights Executive Manager

SDG Group Logo
Carla Bellver, Pharma SME at SDG Group
Mads Schjølin

Partner, Head of Digital Customer Engagement

SDG Group Logo
Florent Hassen, Global Product Owner - Omnichannel Advanced Analytics at Roche
Shana Owen

Business Development Manager – UK/Europe

Vivanti Logo
Behsad Zomorodi Founder and CEO at phamax
Behsad Zomorodi

Founder & CEO

Logo XO-Life
Outstanding Content

Key Topics

  • Driving Success With HCP360: Integrating Omnichannel Approaches in Pharma
  • Scaling Omnichannel Strategies From Global to Regions: Adapting Strategies for Regions/Markets While Maintaining Consistency

  • Use of the Omnichannel in the Real World: How to Make the Sales Force More Involved?

  • Pharma Marketing DNA: Unlocking the Future of Patient-Centric and AI-Driven Strategies

  • How to Support HCPs in Efficient Patient Handling

  • How Can Pharma Maximize Gen AI Today ?

  • Failure To Thrive: Powering Purposeful Personalisation For High Precision Engagement Impact

  • Bridging the Gap Between Scientific and Commercial Messaging in Omnichannel Marketing: Aligning Medical and Sales Communications

  • Metric Madness: Let’s Stop Counting Clicks and Start Delivering Customer Impact

  • AI in Action: Transforming Healthcare with Real-World Data Insights

  • Congress Excellence for Medical and Commercial Teams: Engagement, Analytics, and Action

  • Meeting of the Minds? How Virtual Events are the Best Medicine for Pharma / HCP Engagement

Industry innovators

Platinum Sponsors

SDG Group LogoSDG Group Logo

Gold Sponsors

Vivanti LogoVivanti LogoVivanti LogoVivanti Logo

Bronze Sponsor

Logo XO Life

Valuable Partners

The Palindromic LogoMy Medical Affairs LogoScience Pod Logo

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